Turzz AI
A WhatsApp AI booking assistant for travel agencies.
Turzz AI is a subscription software service for travel agencies and tour operators. It runs on Meta’s official WhatsApp Business Cloud API and talks to the agency’s customers on WhatsApp, in 7 languages, at any hour.
It exists because of where travel enquiries actually arrive. A traveller deciding between two tours does not open a support portal; they send a WhatsApp message, often in the evening, often not in the agency’s language, and often to three agencies at once. The one that answers first tends to be the one that gets the booking.
Who it is for
Travel agencies and tour operators that sell tours and handle booking enquiries over WhatsApp. It is built around how a small agency actually works: a shared number, a lot of repeated questions, and nobody free to answer them at eleven at night.
What the assistant does
- Sells around the clock — it introduces tours, answers questions about them and takes bookings without waiting for office hours.
- Speaks 7 languages: Turkish, English, German, French, Spanish, Russian and Arabic.
- Collects booking details and records them, rather than leaving them in a chat thread for someone to copy out.
- Sends automatic reminders to customers before departure.
It is not only a chatbot
The assistant is the front of the product. Behind it there is an agency management system, which is what makes the answers reliable — the assistant is reading the same tours, capacity and prices the agency manages.
- Booking management — bookings taken on WhatsApp land in the system rather than in someone’s messages.
- Departure and registration management for the tours being sold.
- Bus seat plan — seats assigned and seen on a plan rather than on paper.
- Passenger list and manifest for each departure.
- Payment and balance tracking — what has been paid and what is still outstanding per booking.
- Revenue tracking and analytics.
- Customer CRM: tagging, conversation history and notes, so the next conversation starts from what is already known.
- WhatsApp message templates for the notifications that go out.
Why the official WhatsApp API matters
Turzz AI runs on Meta’s official business API rather than on an unofficial automation of a personal WhatsApp account. That distinction is not a technical detail: unofficial automation puts the agency’s number at risk of being blocked and cannot use what Meta reserves for business accounts. The official API also sets a rule that shapes the product — outside a 24-hour window after the customer’s last message, a business may only send message templates Meta has approved in advance. That is why reminders and surveys are built as templates.
It is worth knowing that Meta charges separately for business messaging. Those message fees are paid to Meta directly and are not part of the Turzz AI subscription — the current rates are on turzzai.com.
Trying it
There is a demo on the site and a 14-day free trial, with subscription plans at three levels. Details and current pricing are at turzzai.com.
Frequently asked questions
Does it replace the agency’s staff?
No. It handles the repeated part — what a tour includes, what it costs, which dates exist — and records real bookings. Anything unusual goes to a person, and the agency sees every conversation.
Do we need our own WhatsApp Business account?
Yes. Business messaging on WhatsApp requires an approved WhatsApp Business account, and message templates are reviewed by Meta before they can be sent. That approval is part of the setup.
Is it only a chatbot, or does it manage the agency?
Both. Behind the assistant there is booking and departure management, a bus seat plan, passenger manifests, payment and balance tracking, revenue analytics and a customer CRM.
Which languages does it answer in?
Seven: Turkish, English, German, French, Spanish, Russian and Arabic.
Can we try it before paying?
Yes — there is a demo on turzzai.com and a 14-day free trial.