AI assistants and chatbots
Assistants that answer customers and complete tasks in your own systems.
We build AI assistants that talk to your customers and do real work in your systems, rather than just returning canned answers. WhatsApp integration is included where that is where your customers already are.
The difference between an assistant that helps and one that annoys people is almost always the same thing: whether it is connected to your actual information, and whether a person can take over the moment it reaches the edge of what it knows.
What it solves
- The same handful of questions arrives every day and someone answers them by hand each time.
- Enquiries come in outside working hours and are answered the next morning, by which point the customer has asked someone else.
- Your customers write in several languages and your team does not cover all of them.
- Messages arrive across WhatsApp, email and social accounts, and some of them are simply lost.
- Someone reads a conversation and retypes the details into another system, which is slow and introduces mistakes.
What the work covers
- Deciding what the assistant should answer on its own, and what it must hand to a person.
- Connecting it to your own data, so the answers come from your information rather than from a general model’s guesswork.
- WhatsApp Business Cloud API setup, where WhatsApp is the channel.
- A panel where you can read conversations, see what was answered and correct the assistant.
- Handover to a human, including what the customer sees when that happens.
- The follow-up messages that keep a conversation alive — reminders and notifications where they are wanted.
How WhatsApp actually works for businesses
Business messaging on WhatsApp runs through Meta’s official WhatsApp Business Cloud API, and Meta sets the rules. Two of them shape every project. A business needs an approved WhatsApp Business account to use it at all. And outside a 24-hour window after the customer’s last message, a business cannot send free-form text — it has to use a message template that Meta has approved in advance. That is why reminders and notifications have to be designed as templates from the start rather than bolted on later.
How we work
- We start from the questions your customers actually ask and the tasks you want handled without a person.
- The assistant is connected to your own data, so its answers come from your information.
- You get a panel to see conversations and to correct the assistant, because the first version is never the final one.
Our own product in this area
Turzz AI is our own WhatsApp assistant for travel agencies, running on Meta’s official WhatsApp Business Cloud API in 7 languages, with tour management and a customer CRM behind it. Read about Turzz AI.
Frequently asked questions
Will it make things up?
That risk is real and it is the reason we connect an assistant to your own data instead of letting it answer from general knowledge. An assistant with nothing to draw on is the one that improvises. We also keep a clear route to a human, because some questions should not be answered by software at all.
Do we need approval from Meta?
To use WhatsApp for business messaging, yes — an approved WhatsApp Business account is required, and message templates for notifications are reviewed before they can be used. That approval process is part of the setup work.
Can it do more than answer questions?
That is the point of connecting it to your systems. Collecting the details of a request and passing them on, looking something up, or triggering a notification are all normal; what it should be allowed to do is a decision you make, not a default.
What happens to the conversations?
They stay visible to you in the panel, which is what makes it possible to see what customers are really asking and to correct wrong answers. Handling of that data is covered by the same privacy obligations as the rest of your customer records.